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6 things that make a good website


It is important for companies and individuals to own a professional and well-designed website these days. A good website is characterized by an attractive design, a user-friendly structure and good usability. There are some technical aspects that should be considered when designing and running a website. A good website should also contain specific pages to meet the needs of users and achieve the goals of the company or individual. In this article, we will explain what fundamentally makes a good website and which factors should be considered.

1. Structure

A well-structured website helps the user to find their way around the site and to find all important information quickly and easily. One should always assume that even users who are not particularly well versed can reach their goal unerringly. Therefore, all pages should be accessible with a few clicks, either via the menu in the header area, links in texts or buttons distributed on the website. Above all, the contact details should always be visible and easily accessible. In order to maximize user-friendliness, the menu navigation should be intuitive and the page structure should be clear and simple.

Web Design Agencies know what is important with a website and can build it in the shortest possible time so that it is interesting for the users.

2. It has a good design

A good and user-friendly design is of great importance for a website these days. It helps users feel comfortable on the site and stay on the site longer. An appealing design also helps to build users' trust in the company or person and persuade them to stay on the site and take advantage of the service or product offered. 

A bad or confusing design, on the other hand, can lead to users leaving the site and opting for a competing site. Therefore, it is important that a website's design is user-friendly and appealing in order to achieve the site's goals and keep users satisfied.

3. It is target group oriented

A website should always be target group-oriented, as it should be geared towards the needs and interests of users. By considering the target audience, it can be ensured that the page is relevant and interesting for the users and that they can find the information they are looking for quickly and easily. 

A target group-oriented website also contributes to the fact that it is easily found by search engines and that it is perceived as trustworthy and credible by the target group. If the website is not aligned with the needs and interests of the target audience, it can be less relevant and less attractive to users and therefore less successful. It is therefore important that a website is always designed in a target group-oriented manner in order to achieve the goals of the site and to satisfy the users.

4. It is technically flawless

There are a number of things you can do to ensure your website is technically sound:

  1. Make sure your website uses valid HTML and CSS. Use W3C validators to identify and fix possible errors.

  2. Optimize your website's performance by compressing large images and other media, minifying code, and enabling caching.

  3. Use responsive design to ensure your website looks good on different devices and screen sizes.

  4. Make sure your website loads fast by optimizing the server and designing content to load quickly.

  5. Use webmaster tools to improve your website's search engine optimization and identify possible errors.

  6. Thoroughly test your website to ensure all features are working properly and no errors are encountered.

  7. Back up your website regularly to ensure all data is protected and can be restored in the event of an outage.

  8. Keep your website up to date by regularly installing security updates and making sure all plugins and extensions are up to date.

For more complex things, a Software development agency help.

5. It's responsive

A responsive website is of paramount importance today as more and more people use the internet through their smartphones and tablets. A responsive website is one that automatically adapts to the device it's viewed on and provides an optimal user experience, whether it's accessed on a desktop computer, a tablet, or a smartphone.

A responsive website is important because it helps your website reach a larger audience. If your website doesn't work well on mobile devices, many users may switch to another website that works well on their device. A responsive website also helps reduce bounce rate (the number of visitors who leave your website immediately after visiting) and increase dwell time (the time users spend on your website).

A responsive website is also important because it can help improve your search engine rankings. Google prefers websites that are optimized for mobile devices, and a responsive website will appear higher in search results than a non-responsive website.

In today's fast-paced digital world, it's important for businesses to have a strong online presence, and a responsive website is an important part of that. It helps your website reach a wider audience, improve user experience, and improve search engine rankings.

6. The content is interesting

The content of a website is of the utmost importance to readers as it is what draws them to the site and helps them decide to visit again. The content of a website is also important because it can help a website to be found better in the search engines and thus get more traffic.

Well-designed content is also important for capturing and keeping readers interested. If the content is boring or difficult to understand, readers may not stay on the site for long and may leave quickly. Well-designed content, on the other hand, will help readers stay on the site longer and maybe even sign up for the newsletter or share on social media.

The content of a website should also be current and relevant. If the content is out of date, readers may not come back as they no longer see any value. It is therefore important to regularly publish new content and update the existing content.

Overall, the content of a website is of vital importance to the readers and the company as it helps the website to be easily found, attracts and keeps the readers' interest and helps them decide to visit again.

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Written by Kathy Mantler

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