UKarin Bornett
Okuphilayo, inhlala-kahle yezilwane, ubuzwe, ukuvikeleka kwemvelo, ukuhweba ngokulingana - ukunikezwa kwezindebe kuphela noma imizamo eqatha? Manje i-Marketagent.com ikuhlolile lokhu ocwaningweni.
Ebuzwa ngenqubo ebaluleke kakhulu yokuthengwa kokudla, izinhloso zesikhathi eside "inani elifanele lemali" (92%) kanye nekhwalithi ephezulu yemikhiqizo (90%) ngesiqubulo esithi "inhlala-kahle yezilwane" (79%) vele silandela ingqikithi yokuqina. Ngokusho kocwaningo, inhliziyo yabase-Austrian isishaya ngokusobala isilwane ngokuzinza. Isibonelo, "inhlala-kahle yezilwane" ibeka i-1 njengomthengi wokuqala wayo yonke imiqondo ekuthengeni kokudla futhi ngakho-ke akubukelwa phansi ukubaluleka kwayo ngabanikazi bomkhiqizo nabathengisi (i-47% vs. 34%). Yize umlingisi wesifunda wemikhiqizo edlala indima enkulu ezingqondweni zabathengi (i-43%), akufani ncamashi okulindelwe ngumkhakha we-FMCG (izimpahla zomthengi ezihamba ngokushesha) (51%).
"Ngokungeziwe enhlalakahleni yezilwane, ubuzwe, ukulahlwa kwezithako ezingabazekayo nezindlela zokukhiqiza noma ukupakishwa okunemvelo kubaluleke kakhulu kumsebenzisi wokugcina. Izici zokuqina zizogxila kakhulu kunentengo ephansi, "kusho uThomas Schwabl, onguMqondisi Ophethe weMarkagent.com, efingqa izinto ezibalulekile.
Sekukonke, ama-Austrian azimisele ukukhokha i-10,9% ngaphezulu kwimikhiqizo ngaphandle konembeza onecala.
Lokhu okuthunyelwe kudalwe Umphakathi Wokukhetha. Joyina futhi uthumele umyalezo wakho!
