Helmut Melzer
Organic hachisi zvese. Bellaflora, mutengesi webindu, kunyanya akaziva izvi. "Tinoshungurudzika kuti kusimba kunoonekwa chete kubva mukuwoneka kwechisikirwo uye kwakanganikwa munzira yemagariro," Managing Director Alois Wichtl anotsanangura zvinangwa zveyakagadzikana tsika, iyo "iyo green nhamba yekutanga" ichave iripo kubva 2016. Mushure mekufanoona nezvekudyira mukupukuta kwevhu uye kudzima mishonga inouraya mishonga inouraya mishonga, kambani inochengetera dzimba zvinhu iri kuenda nhanho imwe zvakare: iri kupa mirayiridzo yakazara isingatore nzvimbo yezvemamiriro ekunze, asiwo ecology, hupfumi, kugara zvakanaka kwevanhu uye kune hutano. Batanidza manejimendi - uye rwonzi rwese rwekutengesa runofanira kutevera Nhanho yakakosha iyo inogona kutungamira kune shanduko muAustria gadheni nzvimbo. Chinyorwa "Ipfungwa yakanaka - bellaflora standard" inotoratidza chechishanu chezvigadzirwa zvese muchirimo.
"Tinoshatiriswa kuti kusimba kunokanganikwa chete ecology uye panjanji yenharaunda."
Alois Wichtl, bellaflora
Veristic certification
Izvi zvinomutsa mubvunzo wakakosha: Nei tichida mavara ezvigadzirwa nekambani sevaya vanobva kune bellaflora kana mhando dzakadai sa "hongu, hongu" kubva kuRewe, izvo zvinogona kukanganisa vatengi? Mhinduro iri nyore: Parizvino, hapana chitupa pese pese muEurope inotora zvakafanana nezvezvigadzirwa nemakambani. Nerudo rwese uye kuonga kweEE organic labels, kutengeserana kwakaringana, mhuka yekuchengetedza zvinyorwa uye nezvimwe zvakadaro: Zvinosuruvarisa, iwe unongofunga chikamu chakasarudzika chekunwa kwekuziva. Asi chigadzirwa chakanakira ndeyematunhu, chisikwa, chakaringana kutengeserana, pasina kuyedzwa kwemhuka, chakagadzirwa pasi pemamiriro ekunze akanaka - zvese mune zvese. Uye: Rigid mirayiridzo inosiyawo zvishoma zviyero zvemazinga akasiyana ekuzvipira. Izvi zvinoderedza kukura kwakasimba kwemakambani anogona kungoita shanduko nhanho nedanho nekuda kwezvikonzero zvakasiyana. Nekuti chinhu chimwe chine chokwadi: shanduko kumusika unochengetedza haina kuitika kamwe kamwe.
Global zvinoreva
"Inogona kutaridzika seyakareruka, asi inoda kukura kwenguva refu, kwakaomarara," anotsanangura Konstantin Bark, mukuru wekusimudzira ku Unilever. Izvi zvinoreva kusimudzira kwezvinhu zvakasikwa, senge mutsva waKinenya "Chaizvoizvo Natural". Ehe, ivo vanonzwa kurudyi: Iyo hofari Unilever inosiya akasiya ma flavour, flavour enhancers uye zvimwe izvozvi zvisingaverengeki zvimiro zvakazara kumashure uye zvinotendeukira kune 100 yepesenti yemasikirwo. Nenzira zvakare mune vegan uye vegatarian.
Asi kunetsekana, nevatenderedza vashandi ve174.000 kutenderera pasirese, vanoona se bellaflora: kwete chete ezvisikwa zvakasikwa zvakakosha, nzira yakasarudzika inoenderera inodiwa. Iyo kambani haina kungoisa pachayo chinangwa chekusimudzira zvirinani kusvika kune 2020 100 muzana yezvekurima zvigadzirwa pasi peiyo "Unilever Sustainable Agriculture Code SAC" (yakagadzirwa pamwe neWWF uye Oxfarm). uye zviwanikwa zvevanhu nehupfumi, hutano hwemuno. Kunyanya, izvi zvichaisa mitsva mienzaniso munyika dzekutengesa kunze kweEurope. Simba rakanaka, pesvedzero yepasi rose, iro chete sangano repasirose rinogona kunyatso kubudirira.
Nekudaro, Bark zvakare inobvumikisa kuti hapana chisimbiso chose - setifiketi inotsanangudza uye inocherekedza mamiriro ekunze epasi rose akasimba. Ndokusaka Unilever yakagadziridza boka racho reSAN standard.
"YeRewe International AG, kusimbaradza hakusi kuita asi chinhu chakakosha chechirongwa chekambani. Isu tinopatsanura kuzvipira kwedu kwakasimba kuita mbiru ina - Green Zvigadzirwa, Energy, Climate neMagariro, Vashandi uye Zvemagariro Kuzvipira, "inotsanangudza mutauri wekambani, Lucia Urban hupamhi hwekusimudzira kuongororwa zvakare kuRewe, iyo ne" Hongu, hongu "yakagadzira nzira ye organic muAustria. ane. Urban parizvino iri kunetsekana: "Nhungamiro yacho yakavakirwa, pakati pezvimwe, paUnited Nations Universal Declaration of Human Rights, maConvention eInternational Labour Organisation (ILO) uye UN Global Compact. Izvo zviri mukati megwaro zvinosanganisira nheyo dzekutonga kwakanaka, vashandi uye hukama hwemagariro, uye nharaunda nemagariro. Yedu Guideline yeSustainable Bhizinesi ndiyo hwaro hwekugadziriswa kwakabatana kwechitoro chekugovera muBoka reRewe. Iyo yakaratidza kuzvipira kwakanyanya kune zvakasarudzika uye zvemagariro mutoro. "Inoumba hwaro hwezvakakosha uye zvinokurudzirwa kuti zviitwe, zvinoshanda zvakaenzana kumatare emabhizinesi ese uye zvinofanirwa kushanda senongedzo kune vanobatirana."
"Isu tinoona kusimudzirwa semutyairi wenguva refu, izvo, nekuwedzera pakubata chaiko kwezvakatipoteredza nemagariro, zvinounzawo bhizinesi."
IIrene Jakobi, Telekom Austria
Chinhu chakabudirira
Iko kusava nechokwadi pamusoro pemabhenefiti ehupfumi echirongwa chakazara chekusimudzira. Iyo budiriro yeiyo mhando "Hongu zvirokwazvo" inotaura pachayo. "Kugadzikana uye budiriro yehupfumi zvachose hapana kupokana. Takave nekugutsikana kwemakore mazhinji kuti kubuda pachena uye bhizinesi rakasarudzika kwakakosha ", vanodaro mutauriri waRewe Urban.
Asi kusimudzira kuri zvakare chinhu chekumabhizimusi kune imbwa yepamusoro yeAustria maererano nefoni, Telekom Austria Group. Irene Jakobi, Musoro weCSSR: "Isu tinoona kusimudzirwa semutyairi wenguva refu mutengo uyo asingori neanoshanda nemamiriro ekunze uye munharaunda. Semuenzaniso, kuwedzera simba simba kunogona kuderedza zvese zvakatipoteredza kukanganiswa uye mutengo. Iyo poindi yekubva kune yakarongeka nzira yeiyo Telekom Austria Group yekuchengetedza manejimendi ndiyo nhatu-mbiru muenzaniso "Vanhu, Planet, Profit". "Pfungwa yekutorova inosanganisira magariro, zvehupenyu uye zvehupfumi."
Isu, dhizaini uye uzivi
Iyo US kambani Interface ndiyo hombe yepasi rose yekugadzira uye inogadzira matapeti emapeti. Kubva 1994 kambani yakanyatsochinja. Semuenzaniso, Interface ikozvino inopa 515 zvigadzirwa mavara zvakagadzirwa ne100 muzana yakadzoreredzwa yarn kana bio-based raw raw, inogadzira indasitiri zviyero. Bhiriji pakati pekusimudzira uye dhizaini zvakare rakaputswa.
Laura Cremer, Sustainability Manager Europe: "Kugadzikana uye dhizaini hazvisi zvakasarudzika. "Yedu yekufambisa drive inyanzvi yekugara-mubhizinesi inosanganisirwa munzvimbo dzese dzebhizinesi, ichikurudzira basa rezuva nezuva uye kutyaira hunyanzvi."
bellaflora
Iyo bellaflora standard inotariswa pane yakasarudzika mvumo yeSAFA (Sustainability Ongororo Yezvekudya neCommystems) nhungamiro, semuenzaniso pazvinhu zvekusimudzira ezvekurima-chikafu masystem, uye horticulture makambani anotenderwa mukuzara kwavo neiyo yakazvimirira certification body agroVet, kwete mumapoka echigadzirwa chega chega. Kune enzvimbo dze ecology, economics, zvemagariro uye hutongi hwejekerere, 100 maitiro akagadziridzwa munzvimbo dzezvinodiwa zvishoma, zvinodiwa zvinosarudzika nekambani, kuzvitarisisa kwekambani uye kuzvipira, izvo zvinogadziridzwa makore maviri ese.Unilever
Unilever Sustainable Agriculture Code (SAC) inotarisa zvinhu gumi nerimwe pakurima kwakasimba, kusanganisira kuchengetedzwa kwezvirimwa, zvipenyu, simba, marara uye hutano hwemhuka, pamwe nekuchengetedza hupenyu hwevarimi. Iyo "Unilever Sustainable Living Plan" inosanganisirawo zvakasiyana siyana, kunyanya kuvandudza hutano, kudzikamisa magariro ekunze uye kugadzirisa mararamiro.
Unilever yakazvimisira yakanakira zvibodzwa, zvinosanganisira: Kusvikira 2020, iyo kambani 100 inowana zvinogoneka kuwana muzana wezvekurima zvirimwa. Gadzirisa greenhouse gasi maitiro ezvakagadzirwa pamwe nehupenyu kutenderera kuenda ku2020. Hora huwandu hwemvura inopedzwa nemutengi kana zvigadzirwa zvichishandiswa kusvika 2020. Halve marara ku2020 anokonzerwa nekurasa zvinhu.rewa
Rewe anotevera nzira dzakasiyana siyana: kuwedzera huwandu hwezvigadzirwa zvezvipuka uye zvemudunhu muchikamu chekudya, kuwedzera huwandu hwezvigadzirwa zvakagadzirwa negungano nePro Planet label, kugadzira kushambidzika kwakanyanya kushambidza, kuchenesa nekutarisira zvigadzirwa uye kugadzira raw material-yakatarwa mirayiridzo. Matanho acho anoonekwa mukati memakona mana: kubva kubhiza-isina dhipatimendi uye mawebhusaiti, kuburikidza neane smart maguta ekugadzika, matavi ekuvaka girini, girini yekutakura kana kusimudzira yeakagadzirisika yega brand bi yakanaka kuBIPA. Kubva pane iyo Guideline yeSustainable Bhizinesi, zviyero zvakaringana zvave uye zviri kugadzirwa zvinoshanda kumapoka ezvigadzirwa. Izvi zvakaiswa pasi zvakatarwa mirayiridzo uye zvinoshanda kune vese zvakavanzika zvinyorwa vatengesi veRewe. Parizvino, zviyero zvemunhu oga zvakagadziriswa mafuta emuchindwe uye cocoa zvigadzirwa, hove, crustaceans, molluscs uye soya sekudya.Telekom Austria
Maitiro ekusimudzira eiyo Telekom Austria Group yakavakirwa pamativi mana ezviitiko: Kupa Mutoro Zvigadzirwa, Kugara Girini, Kupa Vanhu Nzvimbo uye Kugadzira Mukana Wakaenzana. Iyi minda yekuita inoenderana nezvinangwa uye zvakakosha manhamba, shure kwayo kune chirongwa chakazara chemitanho chiri kuramba chichiongororwa. Iyo nhanho yematanho anotenderera kubva mukugadzirwa kwezvigadzirwa zvekunze-zvine hushamwari neakawedzera kukosha, senge iyo Co2 isina divi network muAustria, kuburikidza nekushandisa masimba-anoshanda masimba kumaturakiti ekudzidzisa uye chirongwa chekuverenga nekuverenga.
Photo / Video: Shutterstock.
