yankho
Anthu otukuka akufuna kwambiri dziko lokhalitsa. Makamaka, momwe magwiritsidwe ntchito a Generation Y akusinthira. Akuyang'ana njira zina zomwe sizikuwononga kwambiri anthu komanso chilengedwe ndipo akuyembekeza kuti makampani azogulitsa zilizonse azingopereka zokongola ndi ntchito, komanso kuti athandizire pakukula.
"Ngati mukufuna kufikira Gen Y, mufunika mwayi wothandizirana komanso wogwirizana," akukhulupirira a Marie-Sophie von Bibra, Mtsogoleri wa Global Growth Operations ku Readly, yomwe, popanga mgwirizano ndi Ethos International, yapanga chaka choyamba Lipoti lachitetezo. * Bibra akuwulula kuti 3 Ikuyandikira kampani yaku Sweden, yomwe msika wake waukulu ndi Germany, ikufuna kufikira Gen Y:
Zambiri zimafunikira mtundu
"Monga apainiya pagulu lathu lamsika, tili ndiudindo waukulu pazomwe tathandizira pakulimbana ndi zovuta monga kusintha kwa nyengo komanso kufalitsa nkhani zabodza. Kuwerenga kwathunthu ndi njira yake yowerengera imapatsa owerenga mwayi wopeza magazini opitilira 5000 - kuphatikiza 1300 achi Chijeremani. Akaunti iliyonse itha kugawidwa ndi mamembala asanu am'banja. Koma kuchuluka ndi mtundu wake siziyenera kukhala zogwirizana - makamaka ngati mukufuna kupereka zokopa pagulu laling'ono. Timayanjananso chimodzimodzi ndi ofalitsa odziwika oposa 5, omwe zolemba zawo zimayang'aniridwa ndi akonzi akulu. "
Kusanthula kwamagulu amakasitomala nthawi zonse
“Tawona kuchuluka kwamakasitomala achichepere mzaka ziwiri kapena zitatu zapitazi. Sitinawalankhule mwachindunji awa ogwiritsa ntchito, koma kudzera pakusakanikirana kwa njira yathu amapeza mosavuta ndikuwonetsa chidwi. Pokhudzana ndi izi, zifukwa zosankhira pazogula zimasinthanso. Kwa kotala la olembetsa a Readly, kupulumutsa pepala ndicho chifukwa chachikulu choyesera kuwerenga digito. Izi zimapangitsa kuti azikhala azaka zapakati pa 20 mpaka 35, zomwe zikutsimikizira za nyengo ya Generation Y. "
Utsogoleri wokhala ndi moyo wamunthu
"Kwa CEO wathu Maria Hedengren, utsogoleri wothandizidwa ndi anthu ndi gawo lofunikira mu utsogoleri wabwino, womwe umawonekera pakampani yonse. Tikukhulupirira kuti munthu wamba komanso anthu ogwira nawo ntchito ndi ofanana ndipo kuti ife ngati mamanejala tiyenera kuwona ndi kugawa izi - kwa ogwira ntchito ndi kampani. Chitsanzo: Mwana wamwamuna wantchito wanga wina anali akudwala kwa milungu ingapo. Ndidawona momwe ntchitoyo idamulowetseranso nkhawa, koma mwina ndidatha kumuthandiza m'derali kuti apeze yankho labwino. Tidasinthiratu misonkhano, ndikusintha ntchito ndikukonzanso zina kuti athe kukhala ndi mwana wake masana komanso amakhala ndi mphindi zochepa, ndikugwira ntchito kwa milungu ingapo madzulo, zomwe zinali zofunika kutero iye. Kwa ife kuntchito sizinaphule kanthu malinga ndi momwe amagwirira ntchito. "
* Chokwanira Lipoti la Readly's Sustainability Report lipezeka apa
Pafupifupi
Readly ndi pulogalamu yapa media yomwe imapatsa mwayi wopezeka mopanda malire magazini okwana 5.000 amitundu yonse komanso akunja. Kampaniyo idakhazikitsidwa ku Sweden ndi Joel Wikell ku 2012 ndipo tsopano ndi amodzi mwamapulatifomu aku Europe owerengera digito ndi ogwiritsa mumisika ya 50. Pogwirizana ndi ofalitsa pafupifupi 900 padziko lonse lapansi, Readly ikujambula pamakampani opanga magazini ndipo akufuna kupititsa matsenga amamagazini mtsogolo. Mu 2020, magazini opitilira 140.000 adatulutsidwa papulatifomu, omwe adawerengedwa 99 miliyoni.
Photo / Video: readly.
