Karin Bornett
ʻO ka hui, mālama holoholona, hoʻomehana kūloko, mālama i ka kaiāulu, kālepa kūʻokoʻa - lawelawe wale nō ka lehelehe a i nā hana koʻikoʻi paha? Ua nānā ʻia kēia Marketagent.com i kēia ma ke ʻano noiʻi.
Nīnau e pili ana i nā paʻala nui loa no ka kūʻai ʻana i ka ʻai, nā pahuhopu lōʻihi "maikaʻi ka waiwai no ke kālā" (92%) a me ke kiʻekiʻe o nā huahana (90%) me ka slogan "holoholona mālama ola holoholona" (79%) e hahai i kahi kumumanaʻo. Wahi a ke aʻo ʻana, ʻike maoli ka puʻuwai o nā Austrian i nā holoholona ma kahi o ka hoʻomau. No ka laʻana, "kau pono i ka mālama holoholona" helu 1 ma muli o ka helu helu ʻekahi ma kahi hale kūʻai kūʻai a kūʻai ʻia hoʻi i nā mea nui e nā mea nona nā huahana a me nā hale kūʻai (47% vs. 34%). ʻOiai ʻo ke ʻano kūloko o nā huahana ka mea nui i ka manaʻo o ka poʻe mea kūʻai (43%), ʻaʻole ia i kūpono i nā manaʻolana o ka ʻāpana FMCG (neʻe wikiwiki i ka waiwai o ka mea kūʻai aku) (51%).
"Ma kahi o ka pōmaikaʻi o nā holoholona, regionalism, ʻo ka haʻalele i nā nīnau nīnau nīnau a me nā hana e hoʻopili ai a i ʻole nā mea hoʻonaʻauao ʻenehana i mea nui loa i ka mea hoʻohana. No laila ʻoi aku ka ʻoi aku o ka hanana kūloko ma mua o nā kumukūʻai haʻahaʻa, "i ʻōlelo ai ʻo Thomas Schwabl, ka Luna Hoʻokele o Marketagent.com, i ka hōʻuluʻulu ʻana i nā mea nui loa.
ʻO nā mea āpau, makemake ka poʻe Austraria e uku iā 10,9% nā mea hou aku i nā huahana me ka manaʻo ʻole o ka naʻau.
Ua haku ʻia kēia kiʻi e ka Option Community. E komo ma loko o kāu leka uila!
