WWF and Paccari: For deforestation-free chocolate supply chains
Chocolate - the most popular confectionery of the Germans. Each of us eats around 9,2 kilograms a year. But our enjoyment in Europe harms people and nature in West Africa and South America. Because the cultivation of cocoa is closely related to the destruction of rainforests and the violation of human rights.
Chocolate - the most popular confectionery of the Germans. Each of us eats around 9,2 kilograms a year. But our enjoyment in Europe harms people and nature in West Africa and South America. Because the cultivation of cocoa is closely related to the destruction of rainforests and the violation of human rights.
That's why we've teamed up with Ecuadorian chocolate maker Paccari to build a deforestation-free chocolate supply chain between Ecuador and Germany. The special feature: the Paccari chocolate bars only use cocoa from the WWF project regions in Ecuador. The cocoa beans are grown there according to ecological standards in indigenous forest gardens, where crops such as cocoa, coffee or bananas are cultivated in harmony with the rainforest.
With Paccari, the WWF not only has an experienced partner for the sustainable cultivation of cocoa at its side, but also a company that processes the harvested cocoa beans directly on site and brings them to Germany as a finished chocolate bar via the import and trading company Premifair.
This video was created as part of the joint project Indigenous Amazonian Chakras - leading the way for a sustainable cocoa supply chain of WWF Ecuador and WWF Germany. The project is supported by the German Society for International Cooperation (GIZ) GmbH on behalf of the Federal Ministry for Economic Cooperation and Development (BMZ). More on this: https://www.wwf.de/themen-projekte/projektregionen/amazonien/edelkakao-aus-agroforstsystemen