Nina von Kalckreuth
“Buy flowers, not toilet paper”, translated as “Buy flowers, not toilet paper!” Is an appeal from the flower industry to people from all over the world. Reason for the hashtag: the Corona crisis.
Holland in particular, the country that, along with some African countries such as Ethiopia and Kenya, exports the most flowers, is suffering enormously from the current situation. Heartbreaking pictures and are circulating on the Internet Videos of fresh, brightly colored flowers that simply have to be thrown away, shredded and disposed of due to the lack of buyers. A catastrophe that was triggered by the Corona pandemic in spring, the high season for fresh flowers.
The flower trade has since collapsed almost completely due to restrictions, ban on events and closed borders - according to one Message the daily news by around 85 percent. In addition, according to the report, "150.000 jobs in the Netherlands and one million employees in African countries are threatened".
Although the business on Valentine's Day was still normal, important events are pending in spring, such as Easter and Mother's Day. Instead, burial pegs and wreaths are particularly in demand. There is one consolation, however: at this time, some large companies and florists donated the flowers to hospitals, employees and old people's homes as a thank you and encouragement.
Photo: Alice Dietrich Unsplash
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